The “Nwa Boi” Rebirth: Nigerian Breweries Revives Igbo Apprenticeship Model to Train Next-Gen Beer Tycoons.
BY CHUKWUDI RUTH In a bold and culturally significant move, Nigerian Breweries Plc has reignited national attention to the traditional Igbo apprenticeship system—popularly known as “Nwa Boi”—by adapting it into a modern, structured training model to groom a new generation of entrepreneurs in Nigeria’s beverage and distribution industry. This initiative represents a strategic fusion of […]